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What does graphic design consist of
Graphic design is the process of visual communication through the use of typography, photography, iconography and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term “graphic design” is used synonymously.
The days of googling an image and posting on your social own mediums have become frowned upon. The greater population has been trained to recognise content created specifically for a business and in order to achieve a professional identity for your organisation, investing in graphic design has become a must in every industry globally.
So what does a logo need to achieve these days? The digital marketing space has over taken the physical marketing industry, however can your logo adequately be applied to either mediums and how well?
Logos need to be so simple that the tiniest of icon space on our mobile screens is still large enough to communicate what the human eye is looking at. At the same time your logo needs to be applicable to any use – embroidery, fabrication and any other vector based requirements. This is where design and creativity coincides with usability and application.
Banners, flyers, corporate clothing …. You get the point.
No, we don’t manufacture clothing but we will make sure whatever you need embroided or printed in is the correct format to do so. Allowing you to achieve the best finished results. Whilst we understand printing thousands of flyers to be handed out isn’t the best use of marketing anymore, there are many industries and companies who still rely on these forms of marketing. We’re here to help make those flyers look great.